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WARC 2025 study: the best media mix combines branding and performance
According to the WARC 2025 study, marketing is increasingly moving towards balanced media strategies. While in recent years…
Highlights of today’s social media from the Baltic e-Commerce 2026 Forum
Our Media House team went to the Baltic e-Commerce Forum this week and brought back some good ideas….
How do people actually make purchasing decisions?
We like to think that people make their buying decisions by comparing prices, reading reviews and choosing the…
Digital Marketing 2026: Artificial intelligence meets human authenticity
Media House has mapped out the main directions that will shape our digital tomorrow and from there, a…
B2B marketing: strategies to connect mental accessibility and the buying experience
In the world of B2B marketing, brands are constantly faced with the challenge of keeping their name in…
The perfect consent strategy: how to maximise customer opt-in
In today’s digital business environment, customer consent is more valuable than ever. Tightening data protection requirements and increasing…
Deepfake, AI avatars and Lipsync technology
Deepfake is a technology that uses artificial intelligence and machine learning to create images and videos with a…
The European Accessibility Act, who and what needs to implement it by 28 June 2025?
28 June 2025: new EU accessibility requirement will make the web, bank branches and ticket machines accessible for…
NextM 2025 key findings: the future of media and advertising
Media House participated in NextM –one of the leading events focusing on the future of media, marketing and…
Canva’s exciting innovations
🎨 One design. All in one. Forget shuttling between tools – now you can create presentations, videos, web…
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